
GO MAD
>> Exploring and catalyzing alternative realities.
Anchored in today, designed for tomorrow.
Unlocking the biggest challenges of our time.
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FIND YOUR WAY TO
MAKE A DIFFERENCE
FOR YOU, YOUR ORGANISATION, BUSINESS & THE WORLD
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TAILORED
FOR YOU
TALKS that ignite, SESSIONS that unlock, and STRATEGIC ADVICE that transcends and changes the game.
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Get unique access to a fusion of the latest research from the world's leading institutions and distilled insights from groundbreaking innovation, impact and insights of the global MAD community.

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there is a spark of MADness in everyone and everywhere.
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>> It doesn’t matter WHO you are
Businesses, Governments, Academia, Organisations, Individuals - we've seen them all Make A Difference.
>> It doesn’t matter WHERE you are
MAD Entrepreneurs and community members operate across all continents
(except for Antarctica, and we’d love to go there).
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ENGAGE MAD
Talks, SESSIONS, AND ADVICE
TAILORED FOR YOU

WHY ENGAGE MAD
Self-disrupt or be disrupted. Innovate like your (and others) future depends on it (it does). You’ve heard it before. But how?
Today's challenges won't be solved with the same mindset that created them. Even less so the challenges of tomorrow. This goes for the biggest societal challenges of our time, as well as your organisation.
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The simple truth is that what brought you here - your strengths and successes - is also what’s preventing you from taking the next big leap. Your inner and outer environment. Meta level industrial dynamics to micro level brain structures. Physical and virtual worlds colliding. Unimaginable obstacles and opportunities. A pivotal point in time.
It all seems impossible until it's done We know it's not. We start at MAD and go beyond. Groundbreaking innovation, impact and insights. This is our backyard, our DNA. Let's catalyze your development. Anchored in today. Designed for tomorrow.
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EXPONENTIAL EXPERIENCE
A community with exceptional high impact MAD Change makers from +40 countries leading + 60 organisations, transcending industries and sectors. Backgrounds from leading positions within Corporate-, Startup-, Governmental- and Civil Society Organisations. Professors, Activists, Ambassadors and Migrants. Coming together to Make A Difference.
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(R)EVOLUTIONARY MODELS
The MAD Models draw upon latest research and are continuously evolving based on the co-creation with the MAD community and its Series of Breakthroughs.
JOIN MAD
SERIES OF BREAKTHROUGHs:
HACKATHONS, THINK TANKS, AND JOURNEYS
TOGETHER SHAPING LEAPS OF SOCIETAL INNOVATION

A MAD SERIES OF BREAKTHROUGHS
SOCIETAL DEVELOPMENT
MAD LEAP
Clean Water
& Sanitation
MAD LEAP
Education
MAD LEAP
Health
MAD LEAP
Emerging ...
MAD METHODOLOGY & COMMUNITY
MAD Leadership-, Business-, and Societal Innovation Models,
continuously co-created by the MAD Community
PERSONAL DEVELOPMENT
The MAD Course
BUSINESS DEVELOPMENT
MAD Sessions
THERE IS METHOD IN THE MADNESS
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Recognizing that humans were the ones who build society in the first place - we are also uniquely equipped to change it. Humans created businesses, organisation, institutions, and systems for resources, products and services to be distributed. Thus, as we go after addressing the greatest challenges of our times - we tie the components of personal, business and societal development together.
THE MAD LEAPS - Societal Development through Systemic Transformation: We bring change makers together across industries, sectors and disciplines to explore and catalyze the Leapfrogging of societal systems, through the MAD innovation process "A Series of Breakthroughs". The societal challenges we address always depart from a local leader and community, and is taken forward by a global transdisiplinary stakeholder ecosystem - ensuring local anchoring and relevance, as well as strong potential for global scalability.
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THE MAD METHODOLOGY & COMMUNITY: To distil and derive the insight from one leap into another - as well as share the ongoing challenges and constantly evolving models with the MAD Course and MAD Sessions - is the beating heart of the MAD Community and the co-created MAD Methodology. This central body of MAD ensures that nothing is done as an academic exercises, but instead that all our work is Challenge driven, Mission Lead, and Crowd Sourced; Collectively Unlocking Insights, Catalyzing Impact and Ensuring Sustainable Revenue. The Community and Methodology evolves and grows as further MAD change makers join and the collective body of knowledge expands,, building an ever stronger foundation for the future.
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THE MAD COURSE - Personal Development through awakening the dormant Pioneer: Since we believe both Gandhi ("Be the change you want to see") and MIT ("The success of an intervention depends on the success of an intervenor") where right, we've crafted the MAD Course. It departs from You; the individual and how she is uniquely equipped to Make A Difference. The Course supports the participants to explore their passion and purpose, and discover how they can build meaningful lives and ventures from it. Turning their personal vision into reality. The course builds upon the insights from the MAD Community and Methodology, and enables the participants to learn through co-creating change within the Leaps, as well as through launching their own vehicles for change.
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MAD SESSIONS - Business Development through Abundant Models going beyond the ability to Sustain: We need business that makes a difference through the very way they operate. Thriving by the saying; "Its not how you Spend your money, but how you Earn them". Inspired by the MAD Method and Pioneering cases, leaders explore how their organizations can unlock insights to open up new markets, ignite business and impact. Changing industries through the way they think, act and lead.
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EXPLORE FURTHER:
TUNE INTO MAD STORIES
THE MAD PODCAST & ARTICLES
Real stories about the impossible made possible
alternative realities taking place today, inspiring tomorrow